Dhiraagu Blends Connectivity and Community in Ramadan Campaign
On Tuesday, Dhiraagu launched its Ramadan marketing campaign to the public by announcing a new series of special offers for customers and community initiatives intended to enhance family ties and strengthen community bonds.
Hassan stated, “The theme for this year’s Ramadan – ‘Ailee Gulhun’ – is centered around family connections. It is a reminder that while we may not be together physically, we are still connected to our loved ones emotionally through the shared experiences of family life. By emphasizing how we can connect with family and maintain these connections no matter how far apart we are, we are making an effort to create an atmosphere of family and support the spirit of Ramadan through a series of exciting offers and activities In Maldives. All customers with whom we work will have a blessed and peaceful Ramadan season!
Dhiraagu's exclusive Ramadan offers have been introduced to promote greater digital connectivity and engagement with customers by having several different types of promotions available:
Unlimited FREE Calls or Data daily during Haarudhan
All customers can use one hour of data or voice calls at no cost, every day, from 1:00 AM to 4:00 AM.
Upgrade to Limitehneh for 2 months FREE
All customers who upgrade their package will receive higher internet speeds at the same cost for a period of 2 months.
Salhi Aailaa Family Plan
Customers can share a combined amount of 30GB with their family under one family plan and have visibility of the usage of each family member.
Gift a Foodies Voucher
Customers can send a Foodies voucher quickly and easily to any family members who reside a distance away by using the cApp.
During the holy month of Ramadan, Dhiraagu has confirmed that it will continue its Gudi Fest and Thashibari Movement initiatives; both of these initiatives are aimed at creating a sense of community through engagement with each other. Additionally, they have an exclusive launch of an original short film by some of the Maldives' best-known performers, which focuses on family ties. This film will be released to the public on the first day of Ramadan.
Through this year's campaign, Dhiraagu will continue to provide innovative, connectivity and community support while providing meaningful and valued experiences for their customers during the holy month.
