Bharat Raheja has been appointed senior vice president of sales and marketing for South Asia by Atmosphere Core, an innovative hospitality company that manages eight resorts in the Maldives. The business is growing by introducing carefully selected hotels and resorts under the THE OZEN COLLECTION, Atmosphere Hotels & Resorts, and COLOURS OF OBLU brands.
According to Stephane Laguette, Chief Commercial Officer of Atmosphere Core, "Bharat is exactly who we need to carve out our position in premium hospitality, through energising new experiences, as we accelerate our growth in South Asia. Atmosphere Core has three strong brands, and Bharat's local experience and business acumen will help us move this unrivalled portfolio forward.
Bharat Raheja assumes his position with the responsibility of expanding the company's market reach in Sri Lanka, India, Bhutan, and Nepal. Bharat, who is based in India, will develop performance-driven sales and marketing teams and contribute to commercial strategy.
On his hiring, Bharat states that "South Asian cultures, where there is an intrinsic sense of hospitality, closely resonate with Atmosphere Group's basic principle, Pleasure of Giving. I think that our distinctive approach, along with top-notch international standards, distinguishes us. We guarantee building owners the greatest flexibility and practical turnkey solutions, particularly with the Atmosphere Hotels & Resorts brand's seven cutting-edge sub-brands. Whereas visitors can anticipate unique spatial experiences motivated by the regional culture.
Bharat Raheja has more than 25 years of experience in the hotel sector. He had held positions with Minor Hotels, Whitbread, and Hilton Worldwide before joining Atmosphere Core. Bharat started his career in the hotel industry with The Oberoi Group before moving on to Taj.
The hiring of the top people has been one of the company's main development strategies. Bharat Raheja joins the formidable leadership group that includes Souvagya Mohapatra, MD for India, Bhutan, Nepal, and Sri Lanka operations, and Cyrus Madan, SVP of Business Development.