New Sales Director Joins Ritz Maldives

The Ritz-Carlton Maldives, Fari Islands welcomes Sandrine Boutin to the position of Director of Sales and Marketing. With over 24 years of experience in travel, hospitality, and ultra-luxury, this is a significant appointment by The Ritz-Carlton Maldives, Fari Islands, with substantial experience and strategic insight.

With vast leadership experience at world-class brands such as Soneva, The St. Regis Bali, and AMAN, where she has delivered consistently excellent results, Sandrine epitomizes the best of experience in all market segments including travel trade, corporate, MICE, and partnership.

She will manage commercial and sales, marketing and reservations, while directing the strategic plan and direction of sales and marketing to ensure resort coverage across all key markets in her new role at The Ritz-Carlton Maldives, Fari Islands. Her proven track record of conceiving and implementing innovative strategies in a very dynamic fast-moving marketplace and extremely competitive marketplace leads her to push the resort forward into new and emerging markets that fit its core value about creating unparalleled luxury.

The confirmation of Sandrine shows commitment by The Ritz-Carlton Maldives, Fair Islands to excellence; this is as the hotel continues reinventing luxury hospitality in the region.