The gorgeous Maldivian resort Reethi Beach Resort has launched a novel collaboration with SHe Travel Club, a non-profit organisation that certifies accommodations that satisfy the needs of female visitors. By revolutionising the female travel and hospitality experience in the Maldives, our alliance seeks to give women a better travel experience. Reethi Beach Resort will support SHe Travel Club members in the Maldives by providing them with a SHe Signature Kit on demand at the reception as well as other extra perks and privileges. Reethi Beach Resort is a respected hospitality partner that already satisfies the needs of female travellers.
The Travel Club performed a global survey that found four primary addressing pillars: Safety, Comfort, Service, and Eating & Entertainment. It also found that 85% of women felt their needs were not properly addressed within the industry. Throughout the labelling process, hotels are assessed against these four categories and given ratings based on three tiers: Silver, Gold, and Platinum for all hotel segments. Now, the SHe Label has accredited over 200 hotels, and Reethi Beach Resort is the first resort to join up with the label in the Maldives. Together, over 200 hotels and resorts across 26 nations support improving the travel experience for women.
Reethi Beach Resort is a pioneer in long-term environmental efforts and is situated in the gorgeous waters of Baa, a UNESCO biosphere reserve in the Maldives. The resort, which has attracted visitors with a call to pure escapism for more than 20 years, has been a steady presence in the Maldives' hospitality sector.