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Maldives Tourism Dispatch

Villa Resorts partners with Virgin Atlantic for global campaign targeting luxury travelers

MT
Maldives Times Editorial Board
Published Travel Guide & Tourism Review
Villa Resorts partners with Virgin Atlantic for global campaign targeting luxury travelers

Starting in February, the TV campaign will begin airing in Virgin Atlantic’s entire premium Clubhouse lounges located in major airport hubs worldwide, such as London Heathrow, New York JFK, Washington DC, Boston, San Francisco, and Johannesburg. These lounges serve around 420,000 Upper Class and First-Class passengers monthly.

Additionally, the campaign will increase visibility among First Class passengers of Delta One & Delta Upper Class, KLM, Air France, Singapore Airlines, and Air New Zealand, who have access to Virgin Atlantic’s lounges. Currently, Virgin Atlantic offers a thrice-weekly winter service to the Maldives, with intentions to increase the frequency to daily for the winter season of 2024-2025.

Villa Resorts offers a variety of award-winning resorts in the Maldives, such as the relaxing Villa Park, stylish Villa Nautica, and secluded Royal Island. The luxurious flagship resort, Villa Haven, is set to open later this year.

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