Now there is an extraordinary
conservatory to ‘regular’ vacationer trustworthiness programs as issued by
airlines, hotels and travel organizations: The Maldives are the first country
in the world to launch its own hospitality devotion program. It’s called the
‘Maldives Border Miles’ program and it will have 3 tiers: Aida (Bronze), Antara
(Silver) and Abaarana (Gold), all names coming from Divehi, the Maldives on a budget’ main tongue.
colonization announced this on their Twitter account on September 28 (World
Tourism Day) accompanied with a short video that explains the main fundamentals
of the program:
We see an promising trend in which sightseeing agencies (national
and regional) want to improve on their data driven promotion strategy and find
a vacationer trustworthiness program to be of very good use: it’s cheaper than
advertising while it provides the deliberate improvement of become owner of the
data themselves, rather than ‘Big Tech’. Repeat company can be pro-actively conversant
about changes in travel circumstances (important for example in relation to
Covid-19, natural disasters or other news), which guarantees a more constant
flow of visitors.
